The internet and the web has transformed the marketing landscape. The mingling of the two worlds - marketing and technology - created a new marketing paradigm. It gives new light to the meaning of branding, customer relationship, and product description. It redefined the way marketing is carried out. The restrictive marketing model is now being battered by a new-wave approach - persuasive, value-laden and inclusive.
There has been lots of studies as to the role of informal sector in the nation's economy, and its effect on the country's economic health.
Yet, a lot of small and medium-sized enterprises remain unregistered. Many entrepreneurs - whether sole proprietors, corporate owners, or social entrepreneurs - don't even bother to have their businesses registered.
Every country has its own sets of policies when it comes to regulating businesses. These tips apply to organizations or companies wanting to make legitimate operations in the Philippines.
Engaging in digital marketing doesn't mean saying goodbye to the old marketing tactics like door-to-door or telemarketing.
It's an easy mistake. Startup businesses focus their attention on producing products without the benefit of identifying their target market.